Packaging, Layout
Cloudwater Brew Co. has a deep love for the changing seasons. They wanted beer labels created for their upcoming seasonal releases inspired by the season and the ingredients. The labels had to be eye-catching with an eclectic, experimental vibe.
When creating beer labels for all four seasons, I knew it was important to create images that were easily associated with the seasons and that emphasized the flavor profile. I created a system with a repetitive pattern that could be rolled out for the various flavors. The colors are bright, playful, and eye-catching and are sure to make the target audience want to try the brew!